Green was the New Gold at the London 2012 Olympics – Natural Running Center
Case Study: Nike's London Olympics Marketing Coup
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Nike's Brand Story - Olympics 2012 | Nike vs Adidas | Master Infotech - YouTube
London Olympics - USA T&F — Scott.Williams.Creative
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike takes marketing gold with neon-yellow shoes
Nike's Solution For The London Olympics: Plastic-Bottle Bodysuits
How Nike outplayed Adidas in London Olympics 2012 | Nike vs Adidas | Business Case Studies - YouTube
Nike Air Max 90 Hyperfuse (2012) London Olympics. : r/airmax
Nike Therma Fit 2012 USA London Olympics Hoodie Sweatshirt Men's Size L | eBay
Not an Official Sponsor, Nike Still Gets More Attention Than Adidas at Olympics - Bloomberg
Nike, Adidas claim victory in the battle of Olympics marketing glory - oregonlive.com
London 2012 Olympics will not take legal action over Nike ad campaign | Advertising | The Guardian
Olympics 2012: Nike plots ambush ad campaign | Marketing & PR | The Guardian
Track and Field: Nike Flyknits Running Shoes | Olympics 2012: How to Compete (Or Dress) Like an Olympic Athlete | TIME.com
Nike Flyknit: Waste reduced by two million pounds in weight so far
Nike football advert hi-res stock photography and images - Alamy
Nike trainers steal the show at Olympics | ELLE UK
nike's ambush marketing at the london 2012 games through the use of colour
Nike Find Your Greatness - 2012 London Olympics Commercial - YouTube
London Olympics: Other shoe has dropped in Nike vs. Adidas tussle - Los Angeles Times
TrackFocus.com - News - Nike unveils 2012 US Olympic Track and Field uniforms
